Philosophy

We are a learning-led organisation. We developed ColliderCase technology to enable our clients to display digital media in exactly the same point in space as a real object. The viewer perceives the digital content to be floating the same space within a display case. This creates completely new possibilities.

In many ways, the technology redefines the relationship between objects and content. Now, content can ‘touch’ and interact with your objects, and the viewer does not have to look away from the object to enjoy the content.

Nearly all museum technologies rely on the use of a smartphone or tablet device, or some kind of special glasses - but not with our approach. ColliderCase requires no special audience equipment or audience training, your audience acts completely naturally, by merely looking at the display object, they cannot miss the digital content augmentation. Your visitors do not need to learn something new, there is no learning curve.

ColliderCase is a new platform for object and content display with new possibilities for object interpretation. It is purposely designed to increase engagement in real object displays by bridging the gap between two worlds - that of traditional object display, and the limitless potential of digital content. ColliderCase makes it far easier, quicker and cheaper to make changes or update content whilst maintaining the same high degree of quality of presentation. 

ColliderCase is a new and different way to evaluate the performance of museum displays across a wide variety of audience profiles, using high definition data collected all the time. You will learn a huge amount about your audience and what works for them, with scientifically robust data to prove it.

Care of objects is top of our list of priorities. ColliderCase is so exciting because it has no detrimental effect on even the most delicate of objects with the highest criteria for conservation.

Whether you are a CEO, graphic designer, media producer, architect, interpretive designer or planner, cost consultant, curator or conservator, we speak your language and you will find most of the answers to your questions on this website. If you have any particular enquiry, please do not hesitate to contact our UK-based team, who will gladly answer your questions or arrange a demonstration.

Respect for Object-led Display

We recognise that object-led display is always going to be at the heart of museum displays. We felt that sometimes digital content is considered as a parallel strand, or even a sideshow, to the main object display, and wanted to provide the opportunity to change that. The ColliderCase technology maintains the highest regard for object-led display, and we believe it converges traditional and digital thinking into a single display, creating a powerful connection between object and interpretive content that should ensure that object-led display remains at the forefront of museum practice.

Genuinely Useful Tools for Improving Museum Displays

Evaluation of museum displays and galleries is an established practice, but it is far from perfect. For example, compare museum data collection to web data collection; the analytical possibilities presented by the kind of detailed and continuous data collected when people visit websites provides far greater insights into performance than the evaluation data collected by many museums. Website designers and commercial operators continually improve their websites by looking at the data, making small changes, and reviewing the data after a short period of usage. Did the change work? If so, how can I employ the thinking behind the change elsewhere? Website usage data is collected all day every day, unlike display or gallery evaluation that happens in snapshots. Why can’t museum visitor engagement data be collected like website visit data?

With ColliderCase and iotaCase, it can. This will mean that performance can be evaluated regularly, and small experimental changes can be made and monitored, providing for the first time the tools to be able to continually improve object display effectiveness, and prove engagement. We believe this will put some hard and fast data and knowledge into the hands of professionals for the first time, driving improvement in this field. We also believe that it will drive down cost, as clients create only the content that the audience wants and needs, eliminating wastage.


Our Place Within the Museums Industry

Virtual Case System Ltd was founded by multi-award winning museum design professionals and award-winning software developers. Our aim is to provide a new platform for object display through software-hardware machines and systems that:

  1. Reside within showcases made by the established expert manufacturers in the field.
  2. Display the highest quality media. We achieve this by working with the established graphics and media production companies with the industry to transfer our knowledge of how to use our platform to best advantage.
  3. Comprise of AV hardware supplied by the established hardware companies in our field.

We do not aim to compete against the established industries, but we do aim to offer a very high level of integration, and therefore our coordination and knowledge transfer teams work closely with each sub-category of supplier in the industry.

Virtual Case Systems is the inventor and sole manufacturer of these systems. We have spent years developing the systems in the background, drawing on our knowledge of museums and museum visitors.